Authors are expected to have an online presence—when an editor or an agent types your name into a search engine, stuff has to come up. Not only do authors need a website, but they need a twitter account and a Facebook page. They need to be Linked-In and have a Pinterest. They must Blog and post photos on Instagram. And then there’s Google+, Tumblr and whatever else has sprouted up since I started writing this post. To sum it up in one word, an author is expected to have a platform.